Today’s special moments. Nothing says masculine more than a man shaving, and that is what the Gillette brand wants to demonstrate with its products. In 1991, Kodak was ordered to pay Polaroid $925 million. Advertising slogans remain a powerful and valuable marketing tool. It came as no surprise, then, that the advertisement – which featured a then very young Eva Herzigova wearing the famed Wonder Bra – was voted by Outdoor Media Centre as their favorite iconic advertising image. The moment you hear this phrase, you think about the product, and vice versa (when you see the product, the phrase pops into your head almost instantly). This slogan was accompanied by a commercial that showed a knight in shining armor riding on a horse through the streets and magically turning the clothes of everyone he met bright and clean. While the US Marine Corps has had several slogans, this slogan from 1977 is one of their most memorable slogans.
Harley Davidson – American by Birth.
While the classic jeans had already been famous thanks to James Dean and Marilyn Monroe, the new campaign introduced the iconic brand to a new generation. This is also one way to be forward-looking. Easy to use… Easy to own.
Every picture tells a story.
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Following the success of 2010, P&G made new assets for the campaign for the 2012 London Olympics and "added an incremental $500 million to P&G sales, by its own account," Ad Age reported. John Hodgman played the nerdy PC and Justin Long played the cool Mac. First, the slogan uses three words that all rhyme with each other, making it a lot easier for people to remember the slogan. You do not want people to have a hard time figuring out what the words in your slogan means, instead of getting the full picture instantly on the message that you are conveying. The global slogan of automobile giant Honda put more emphasis on dreams instead of reality.
When if absolutely, positively has to be there overnight.
This slogan was named by Campaign Magazine as the best tagline of the 20th century. Awards won and money made we also taken into account. The writer Tom Bodett voiced the tagline for the commercials. Photography is the best cure for a bad memory. They include footballer David Beckham, long-distance runner Haile Gebrselassie and NBA’s Tracy McGrady. Create the entire scene – simply! Sorry, you must be logged in to post a comment. The first time the phrase "Snap! Composer Richard Adler wrote the jingle for the commercial that introduced the ad. Holidays are Kodak days. Capturing the beauty of your everyday life.
The Garner-Hartley team also introduced Polaroid's Sun System line of cameras. Hitachi shoots head of the competition. "A testament to how it impacted popular culture, it's hard to find an ad campaign that generated more knockoffs and memes other than the 'Got Milk?' Others look at it as a way to rebrand, or breathe new life to an already fading brand. The Painter Constructs.
The Photographer Discloses. It wasn't until September 1985 that a U.S. District Court judge ruled against Kodak, ordering the company to stop making and selling instant-print cameras. Ad agency Doyle Dane Bernbach is responsible for the 1959 slogan that popularized the small German car in the United States. This slogan was taken by sports brand Adidas from a quote by boxing legend Muhammad Ali, who was also the featured endorser in a series of short videos developed for the campaign. Please use the Your passion is capturing great moments. Change your lens, change your story.
That effort represented Polaroid's first attempt to advertise to the youth market since the 1960s. Resume, Interview, Job Search, Salary Negotiations, and more. Here is a collection of the most outstanding photography slogans in the entire industry. - 20 hours 39 min ago. What made them magical was the marketing," the Los Angeles Times reported. Advertising at Creative Boom, a UK-based online magazine for the creative industries, offering inspiration and ideas for creatives worldwide ... An uplifting campaign in US cities featuring 150 positive slogans urges Americans to 'keep going' Read More. Usually, if something is funny, it will register better and faster with an audience. - 5 days 21 hours ago, By Therefore, the assumption here is that whenever a cat meows, the cat is actually asking for Meow Mix. The phrase "don't leave home without it" was introduced by the company in 1975, but was so popular that the company utilized it until the late ‘90s. Every time he turned someone’s clothes clean, a group of guys said the slogan “stronger than dirt.”, Like A Good Neighbor, State Farm Is There, The fact that Procter & Gamble has used it to advertise their brand of Bounty paper towels for over 50 years is great testament to the effectiveness of this slogan. Polaroid won three Clio awards for commercials from DDB in 1965.
Placing itself as America’s favorite cigarette, Camel first made use of this catchy slogan in 1921.
Despite its launch in 1972, a 1999 survey showed that 70 percent of adults could still identify the famous ad based on just a description of it.